We are supported by our readers, earning a commission when you buy through our links. There is no additional cost to you. Thanks for your support! Full disclosure here. Google Workspace (formerly G Suite) is a set of business productivity tools used by organizations around the world. Businesses and nonprofits of all sizes use the …
Google Workspace Promo Codes: Get 10% OFF (November 2023) Read More »
On January 1, 2018, Google drastically changed the rules of the Ad Grants program, part of Google for nonprofits. Beginning March 1, 2018, noncompliant accounts will be suspended until they resolve the issue and request reinstatement from Google. These changes are massive and will undoubtedly affect your nonprofit. They are listed below for your information. …
All the Google Ad Grants rule changes, listed in one place Read More »
Last month we started working with Project Evolve, a group that organizes anti-bullying seminars for children, their parents and teachers. The account was left for dead by their previous consultant and hasn’t brought in any traffic for months. Through solid strategy and ad management, we were eventually able to revive the account. All it took …
How to Fix a Google Ad Grants Account with No or Low Clicks Read More »
This week’s growth tip is a little different because, unlike the last few tips about successful growth, this tip is about times when growth didn’t happen. We’ll briefly look at 2 occasions when Ad Grants probably won’t work. These are not hard and fast rules. Rather odd quotes from Jeff Foxworthy: “If you’re a small, …
It was July 2018, and the midterm elections were fast approaching. I recently reached out to the League of Women Voters of Miami-Dade County, and they were eager to begin the get-out-the-voter drive. The League’s 501c3 education fund exists primarily to increase voter turnout, and 2018 was an extremely critical year for that cause. Stories …
How We Increased Election Turnout Using Google Ad Grants Read More »
We are supported by our readers, earning a commission when you buy through our links.There is no additional cost to you. Thanks for your support! Full disclosure here. This is the second post in a series on Google for Nonprofits. In this installment, we’ll go through the step-by-step instructions for applying for the Google for …
How to Apply for Google for Nonprofits – the Comprehensive Guide Read More »
After working with over 60 nonprofits that have applied to Google for Nonprofits, I’ve noticed that a few questions come up in almost every conversation. We’ve created this Google Ad Grants FAQ post to give you a quick reference with short but meaningful answers. If there are any questions we haven’t answered here, join our …
Google Ad Grants Frequently Asked Questions (FAQ) Read More »
You may have heard rumors about a little-known program that Google runs for non-profit organizations. Officially known as Google for nonprofits, it’s great for cash-strapped organizations, but there’s a lot of confusion about what it includes and how it applies. This post will tell you exactly what Google for Nonprofits is, what the eligibility restrictions …
What Is Google For Nonprofits? The Complete Run-Down Read More »
Social media has become an essential tool for nonprofits to engage supporters and spread awareness of their mission. A platform that has proven particularly effective for this purpose is Instagram. With over a billion active users, Instagram provides a powerful platform to share your nonprofit’s story, showcase the impact of your work, and raise donations. …
Getting exposure for your nonprofit is crucial to generating donations. The challenge of doing this on a shoestring budget is among the most difficult aspects of running a successful organization. Digital marketing can be very effective, but if you want to maximize your potential results, you need to ensure that your strategies fully leverage all …
The Ultimate Digital Marketing Checklist For Nonprofits Read More »
An email newsletter can be a powerful tool for your nonprofit to communicate and engage with donors and volunteers. It allows you to keep them informed about your work and interested in how they are helping you in your mission. But coming up with fresh and compelling content month after month for your newsletter can …
Creative Topics for Nonprofit Email Newsletters Read More »
I just found out something awesome – Snapchat geofilters are on sale and they’re super cheap. Like $5 cheap. You might not know what Snapchat is, let alone what “geofilters” are, but fear not! You can use this new tactic to boost your social media presence in 1 hour or less. I’ll use this time …
Why Snapchat geofilters should be your nonprofit’s new favorite social media tactic Read More »
We’ve previously covered Snapchat Geofilters and how they can be a great addition to your nonprofit’s social media strategy. If you don’t know them yet, check out this detailed demo video: These simple image overlays have a lot of potential, so this week we’re going to look at 10+ Snapchat geofilter ideas for your organization. …
10+ awesome Snapchat geofilter ideas for your nonprofit Read More »
Keeping your Gmail inbox organized and clutter-free can be a constant struggle, but there are some tools and tips that can help you tame the beast. When it comes to Gmail, there’s no clear system for staying organized. There are many different ways to set up your inbox, and what works for one person may …
How To Declutter Your Gmail Inbox: 9 Useful Tips Read More »
We are supported by our readers, earning a commission when you buy through our links. There is no additional cost to you. Thanks for your support! Full disclosure here. With the current rise of solopreneurs and independent contractors, having a professional email address from Google Workspace (formerly G Suite) for your business or organization couldn’t …
How to Set Up a Professional Email Address With Google Workspace Read More »
We are supported by our readers, earning a commission when you buy through our links. There is no additional cost to you. Thanks for your support! Full disclosure here. An email domain is the part of the email address that appears after the @ symbol. In other words, it refers to the portion of an …
Getting a Free Email Domain: Your Options Explained Read More »
Google Analytics (GA) is a very powerful tool. But like any other data store, the amount of features doesn’t matter as much as how you know how to use them. I’ve encountered many nonprofits that use it simply to check web traffic spikes or drops because the number of features is intimidating. And I don’t …
3 Ways to Use Google Analytics to Grow Your Website Read More »
Over the past few years, an increasing number of websites have started asking visitors to turn on web browser notifications. Essentially, this allows them to update you when they have something interesting to share. While getting these notifications from a few sites you care about most can be nice, it can also be a pain. …
How to Block Website notification Requests in Google Chrome Read More »
When planning the header navigation menu for your website, there are many factors to consider. You might be tempted to include links to every page on your site. Alternatively, if you have a lot of pages, you can opt to just link to your category pages. Although it may seem like a very simple decision, …
Efficiency and productivity are no less important in nonprofits than in other organizations. In fact, since they tend to operate on tighter budgets, they often have to be even more productive than their for-profit counterparts to compensate for their lack of manpower and financial resources. There are few tools more useful than Google Workspace to …
Best Google Workspace Marketplace Apps for Nonprofits Read More »
We are supported by our readers, earning a commission when you buy through our links. There is no additional cost to you. Thanks for your support! Full disclosure here. If you’re looking to buy a web hosting plan for your website, you’ll no doubt come across Bluehost and GoDaddy over and over again in your …
